Arika Sato is an American TV personality, model, and journalist.

Born in Torrance, California, Arika Sato is an L.A. Native, Japanese-American, and fluent in Japanese! You might remember Arika from MTV’s hit reality TV Show “Paris Hilton’s My New BFF” where she was nicknamed the “Japanese Princess” by the heiress. But she’s definitely not some prissy princess! You can catch her hosting on Maxim’s Gear Girl, Rotocade, UFragTv and GirlGamer talking about current high-tech gadgets and top secret gaming techniques, not just in L.A., but in Tokyo too!

Besides tweeting on her iPhone and playing Wii Sports, you will always find Arika at A-list hot spots, hosting for LA Weekly, where she gives you the inside scoop on which celebs are out and about. You can also see her hosting on MYX TV, informing you about the Asian-American pop-culture scene. Arika is also vlogging on YouTube, updating her channel and utilizing social networking 24/7. Arika is always keeping up with the elite scene, rockin’ the latest fashion must-haves!

Arika first realized her dream of becoming a television journalist as a pre-teen, growing up watching E! News as her favorite TV show. After high school, she attended the University of California, San Diego where she received a double B.A. in Communications and Japanese Studies with Honors.

Graduating college in a quick span of three years, Arika returned to her true passion—entertainment—and relocated back to Los Angeles. She has appeared on shows on MTV, Spike TV, HBO, CW and Starz. She also landed an internship at the premiere entertainment media outlet, E! News and worked in the production department developing current shows. She is currently working on her master’s degree in Broadcast Journalism at the University of Southern California.

For Arika’s blog, videos, photos, live chat and more, visit!


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